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Release Date: Thursday 10 April, 2003

CALL FOR UNDER COUNTER SALES FOR CIGARETTES. NEW HEALTH WARNINGS

A leading Australian public health expert has called for cigarettes to be removed from display in shops and sold 'under the counter', as an important measure to prevent children from starting smoking.

Speaking at the 2nd Australian Tobacco Control Conference in Melbourne today, Professor David Hill, Director of The Cancer Council Victoria, said ensuring cigarettes were out of view and under the counter was an important next step to address youth smoking.

"Under the counter sales weakens the cigarette packet as a marketing tool, and therefore reduces environmental prompts to smoke," Professor Hill said.

"This is something that must be considered if governments and the community are serious about addressing youth smoking rates in Australia," Professor Hill said.

In his keynote address to over 370 conference delegates, Professor Hill also urged legislators to give serious consideration to updating health warnings on cigarette packs.

"Health warnings on cigarette packets are an important way to communicate with smokers, and can help them both cut down the amount they smoke or quit altogether."

"The current health warnings on cigarette packets were introduced in 1995, and are now out of step with current understandings of the health effects of smoking."

"It's important that smokers have up-to-date information, and it's important that we have the capacity to add new warnings as new information emerges."

"Changing the warnings once a decade is just not sufficient."

Professor Hill said requiring cigarette manufacturers to introduce plain packaging was also a necessary regulatory step to reduce the impact of cigarette promotion.

-ends-

For media enquiries about the conference with any of the speakers, please contact Zoe Furman on (03) 9635 5517 mobile 0408 176 934 email zoe.furman@cancervic.org.au

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